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How to Use MoatScope

A complete guide to screening stocks through the lens of competitive advantage. Learn how to read the Quality × Valuation grid, understand moat ratings, and find high-quality businesses at reasonable prices.

🔭 What is MoatScope?

MoatScope is a stock research platform built around one core idea: the best investments combine high business quality with reasonable valuation. We map every stock on a Quality × Valuation grid so you can instantly spot great businesses that the market may be underpricing.

MoatScope tracks nearly 10,000 US-listed stocks. Of those, roughly 2,600 carry a full analysis — a moat rating, a seven-pillar quality score, and three-tier fair value estimates — and those are the ones plotted on the grid. The rest are searchable, with analysis rolling out continuously.

Unlike traditional stock screeners that flood you with raw data, MoatScope focuses on the interpretive layer — moat analysis, a seven-pillar quality scoring system, management evaluations, and fair value estimates — to help you understand why a company is (or isn't) a high-quality business.

MoatScope Dashboard
The MoatScope dashboard: scatter plot, sidebar filters, and stock table

📊 The Quality × Valuation Scatter Plot

The scatter plot is the heart of MoatScope. Each dot represents a stock, positioned by two dimensions:

Y-axis — Quality Score (0–100): Higher means stronger fundamentals — better margins, higher returns on capital, more consistent cash generation, and a wider moat.

X-axis — Price / Fair Value (P/FV): Shows how the market price compares to MoatScope's fair value estimate. A P/FV of 1.0× means the stock trades at exactly fair value. Below 1.0× suggests undervaluation; above 1.0× suggests a premium.

Quality × Valuation Scatter Plot
Each dot is a stock. Green = Wide moat, Orange = Narrow, Red = None.

Dots are color-coded by moat rating:

Wide Moat Narrow Moat No Moat
🎯The sweet spot: Look for stocks in the upper-left quadrant — high quality (top of the chart) trading below fair value (left of the FV line). These are potentially excellent businesses at a discount.

The vertical dashed line labeled FV marks the 1.0× fair value boundary. Stocks to the left of this line trade below their estimated fair value; stocks to the right trade at a premium.

Range sliders below the chart let you filter the visible range for both Quality Score and P/FV ratio. You can also adjust the X-axis maximum to zoom into stocks trading near fair value.

🏰 Moat Ratings

An economic moat is a durable competitive advantage that protects a company's profits from competitors — like a castle moat protects against invaders. MoatScope classifies every analyzed stock into one of three ratings:

WideWide Moat

The company has strong, durable competitive advantages that are likely to persist for 20+ years. Think Visa's payment network, Microsoft's enterprise ecosystem, or Apple's hardware-software lock-in.

NarrowNarrow Moat

The company has meaningful competitive advantages, but they're less durable or narrower in scope. Could persist 10–20 years. Examples include regional banks with strong deposit franchises or specialized manufacturers.

NoneNo Moat

The company lacks a sustainable competitive advantage. Operates in a commoditized market, faces intense competition, or has no structural barriers protecting profitability.

Moat sources identify where the advantage comes from. MoatScope tracks five moat sources from the Morningstar framework:

Switching Costs — Customers face high costs (time, money, disruption) to switch away.

Network Effects — The product becomes more valuable as more people use it.

Intangible Assets — Brands, patents, licenses, or regulatory approvals that competitors can't easily replicate.

Cost Advantage — Structural ability to produce at lower cost than competitors.

Efficient Scale — Serves a market of limited size, discouraging new entrants.

💡Moat ratings are generated by MoatScope's analysis pipeline, which evaluates each company's financial data, competitive position, and industry dynamics to produce a detailed written analysis.

Quality Score (0–100)

The Quality Score measures fundamental business quality on a scale from 0 to 100. It combines seven weighted pillars of financial analysis:

Quality Score and Pillars
The Financial → Metrics view: the overall quality score, key ratios, and each of the seven pillars scored individually
Returns on Capital (20%)
ROE, ROIC (double-weighted), average ROIC over time, ROIC trend. The single most important pillar — high sustained returns suggest a moat is present.
Margin Strength (15%)
Gross, operating, and net margins, plus historical gross margin. High margins signal pricing power or structural cost advantages.
Cash Generation (15%)
Free cash flow margin, FCF yield, accrual quality (operating CF vs. net income), and multi-year FCF consistency.
Financial Health (10%)
Debt-to-equity, interest coverage, current ratio. Measures balance sheet strength and ability to weather downturns.
Durability (15%)
Revenue stability, margin stability, ROIC stability over 10 years. Rewards consistency; penalizes volatility.
Management & Stewardship (10%)
Capital allocation efficiency, SG&A discipline, dividend consistency, reinvestment rate, and efficiency trends.
Moat & Position (15%)
Moat rating (double-weighted) and moat source breadth. More moat sources = more defensible competitive position.

How to interpret the score:

80–100Exceptional — Consistently high ROIC, wide moat, industry leader. (e.g., Visa, Microsoft)60–79Above Average — Solid returns, narrow moat or strong operator. (e.g., UnitedHealth, Deere)40–59Average — Moderate returns, mixed margins, may be cyclical.20–39Below Average — Low returns, inconsistent profitability, likely lacks a moat.0–19Weak — Persistent losses, negative FCF, structurally challenged.
⚠️The Quality Score is not a buy/sell signal. A score of 90 means the business fundamentals are excellent — it doesn't mean the stock is cheap. Valuation is measured separately on the X-axis.

💰 Fair Value Estimates

MoatScope calculates three fair value estimates for each stock, representing conservative, base, and optimistic scenarios:

Conservative
Multiplier
Base
Multiplier
Optimistic
Multiplier

The formula uses owner earnings (net income + depreciation & amortization − capital expenditures), adjusted for cash and debt on the balance sheet:

Fair Value = (Cash Flow × Multiplier + Cash − Debt) ÷ Shares Outstanding
where Cash Flow = Net Income + D&A − CapEx

The P/FV ratio shown in the table and on the X-axis divides the current market price by the Base fair value estimate. A P/FV below 1.0× indicates the stock trades below estimated fair value; above 1.0× indicates a premium.

💡The detail panel shows all three estimates (Conservative, Base, Optimistic) with the current premium or discount percentage.

🔍 Stock Detail Panel

Click any stock in the table — or any dot on the grid — to open its detail panel. At the top you'll always see the essentials: ticker, company name, moat badge, sector, and market cap, alongside two cards.

Stock Detail Panel
The AAPL detail panel: price and fair value cards, and the Business / Management / Financial / Valuation / Notes tabs

Price card: The latest price with the daily change. When a stock has traded after the close, an after-hours line appears below it with the extended-hours price and timestamp.

Fair Value card: The Base fair value estimate, the premium or discount to today's price, and the full Conservative → Base → Optimistic range beneath it.

Show Calculation: Expand this link under the cards to see the owner-earnings inputs behind the fair value for the most recent fiscal year.

Below the cards, five tabs organize everything MoatScope knows about the business:

Business — Moat sources, the full written moat reasoning, and the company profile (sector, industry, country, exchange, IPO date, market cap, website).

Management — A letter-grade evaluation of the CEO's stewardship, broken into six subscores with a plain-language verdict. Covered in detail below.

Financial — Three sub-views: Metrics (quality score, key ratios, and the seven pillars), Financials (full statements), and Dividends (per-year history and growth streak).

Valuation — A price-history chart with the fair value overlaid. Covered below.

Notes — Your private research notes on the stock, saved to your account.

👔 Management Grade

Great businesses can still be run poorly. The Management tab grades how well a company's leadership has served shareholders — expressed as a letter grade from A to F with a 0–100 score, the CEO's name, age, and tenure.

Management Grade and Subscores
The Management tab: six weighted subscores and a plain-language verdict

The grade is built from six weighted subscores, each measuring a different dimension of capital stewardship:

Capital Allocation (25%)
How wisely management reinvests profits, makes acquisitions, and deploys capital into its highest-return opportunities. The heaviest-weighted factor.
Shareholder Returns (20%)
The track record of returning cash through buybacks and dividends — and whether those returns created value for continuing owners.
Comp Hygiene (15%)
Whether executive pay is reasonable, well-structured, and aligned with long-term performance rather than short-term targets.
Dilution (15%)
How much management dilutes existing shareholders through stock issuance and share-based compensation.
Buyback Timing (15%)
Whether the company repurchases shares when they're cheap rather than expensive — a test of discipline and judgment.
Skin in the Game (10%)
How much of the company management personally owns, aligning their interests with outside shareholders.

Every evaluation ends with a clear verdict:

Buy the ManagementA proven steward with a strong record of allocating capital and treating shareholders well.MixedA record with both strengths and real weaknesses — worth understanding before you invest.AvoidA history of value-destructive decisions, poor alignment, or shareholder-unfriendly behavior.Insufficient TenureThe CEO is too new to judge fairly. The note explains the transition, names the predecessor, and gives a date to revisit.
🔄When a leadership change is underway, a banner appears at the top of the tab — for example, a pending transition naming the successor and effective date, so you're never evaluating a CEO who is on the way out without knowing it.

📉 Price & Valuation Chart

The Valuation tab plots a stock's price history against MoatScope's fair value over time, so you can see at a glance whether today's price is unusual relative to the company's own history.

Price and Fair Value Chart
Price (solid) tracked against the fair value estimate (dashed) and the Conservative–Optimistic range band

Price line — the stock's historical closing price.

Fair value line — MoatScope's Base estimate, recalculated each year from reported financials, so you can watch price and value diverge or converge.

Range band — the shaded area between the Conservative and Optimistic estimates.

Use the 1Y / 3Y / 5Y / 10Y / MAX selector to change the window. Price data comes from Tiingo; fair value is derived from SEC EDGAR filings.

🎛️ Filters & Screening

The left sidebar gives you powerful filtering to narrow down stocks:

Basket

Switch between "All Stocks" and your custom baskets (watchlists).

📊 Index

Filter by major index: DJIA (30 stocks), S&P 500, or NASDAQ 100. Counts show how many analyzed stocks are in each.

🏰 Moat Type

Toggle Wide, Narrow, and None to show only stocks with specific moat ratings. Great for focusing on wide-moat businesses.

🔗 Moat Source

Filter by competitive advantage type: Switching Costs, Network Effects, Intangible Assets, Cost Advantage, or Efficient Scale. Use "Any" to match stocks with at least one selected source, or "All" to require every selected source.

🏢 Sector

Filter by GICS sector: Technology, Health Care, Financials, Consumer Discretionary, Industrials, and more. Each shows a count of how many stocks in the current view belong to that sector.

👔 Management

Filter by management verdict: Buy the Management, Mixed, Avoid, or Insufficient Tenure. A fast way to surface businesses run by proven capital allocators — or to screen out the opposite.

Below the chart, range sliders narrow the visible Quality Score and P/FV ratio, and an X-max control lets you zoom the valuation axis in on stocks trading near fair value.

💡Filters work together — select "Wide" moat + "Information Technology" sector to find wide-moat tech stocks. The scatter plot and table update in real time.

📈 Financial Statements

Inside the Financial tab, the Financials sub-view shows complete statements pulled directly from SEC EDGAR XBRL filings, with a highlighted TTM (trailing twelve months) column alongside up to nearly two decades of annual history.

Financial Statements
The Financials sub-view: AAPL's income statement with a TTM column and multi-year history

Income Statement — Revenue, cost of revenue, gross profit, operating income, net income, EPS.

Balance Sheet — Assets, liabilities, equity, cash, debt levels.

Cash Flow — Operating cash flow, capital expenditures, free cash flow, dividends.

Ratios — Key financial ratios computed from the statements.

Three dropdowns control the display: currency, scale (Billions, Millions, Thousands, or raw), and period (Annual or Quarterly). A third sub-view, Dividends, lays out per-year dividend history, payout ratio, growth, and the consecutive-raise streak for income investors.

💡MoatScope automatically detects sector-specific financials for banks, insurance companies, REITs, and utilities — displaying the correct revenue structure (e.g., net interest income for banks) instead of standard metrics.

🧺 Baskets & Notes

Baskets are custom watchlists that let you organize stocks into groups. Click the "Baskets" button in the top navigation to create and manage baskets.

Create a basket: Click "Baskets" → "New Basket" and give it a name (e.g., "Tech Leaders", "Dividend Growers").

Add stocks: When viewing a stock's detail panel, add it to any of your baskets.

Filter by basket: Select a basket in the sidebar to view only those stocks on the scatter plot and table.

Notes let you attach personal research notes to any stock. Use the Notes tab in the detail panel to jot down your thesis, key observations, or reminders. Notes are private and saved to your account.

💎 Plans & Pricing

MoatScope offers three tiers designed to give you the right level of access:

Free
$0
Dow 30 coverage
Scatter plot & filters
Basic moat ratings
Full blog & methodology
POPULAR
Pro
$9.90/mo
or $99/yr · 14-day free trial
Full 2,600+ analyzed stocks
Fair value estimates
Full moat reasoning
Management evaluations
Custom baskets & notes
Max
$29.90/mo
or $299/yr
Everything in Pro
Screener CSV export
Early access to new features
Priority support
💡The free tier covers the Dow 30 with the scatter plot, filters, and basic moat ratings — a full feel for how MoatScope works. Pro unlocks the entire ~2,600-stock analyzed universe, fair value estimates, management evaluations, moat reasoning, and custom watchlists.

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