PRINCIPAL FINANCIAL GROUP INC (PFG) — Moat, Quality & Fair Value

PRINCIPAL FINANCIAL GROUP INC (PFG) has a Narrow economic moat and a quality score of 47/100. It operates in the Financials sector.

Industry: Life & Health Insurance · Financials

Market share (2025): 1.1% of Life, annuity & retirement insurers in the US · 2.1% of Supplemental health & disability in the US (Benefits & Protection) · 1.1% of Traditional asset managers (Asset Management)

Theme: Wealth & retirement (core)

Economic moat: Narrow. A narrow moat indicates meaningful but less durable advantages. Learn more about how we classify moats in our guide to economic moats.

Quality score: 47/100. This score combines seven weighted pillars — returns on capital, margin strength, cash generation, financial health, durability, management, and moat & position. See how the quality score works.

The three-tier owner-earnings fair value estimate, price & fair-value chart, financial statements, and complete management evaluation for PFG are available in the MoatScope app (14-day free trial, no card required). New to the framework? Start with the MoatScope guide.